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increased depth of search (the bigger your network, the deeper into LinkedIn you can search).access to the person’s network (settings permitting).The main differences when connecting are: What are the benefits of connecting instead of following on LinkedIn ? And you unfollowing them won’t mean they unfollow you. If you unfollow someone you’re connected with, you’ll still be able to direct message them. Click the “Following” links to quickly unfollow people This shows all the people you’re following, ordered by the number of posts they’ve made this week.Ĭlick the relevant Following links on everyone you no longer wish to see in your feed. The easiest way is via the Following page. The list shown is ordered by who followed you most recently. To see your current follower count and the names of those following you, go to your Followers page. How do I see how many people follow me on LinkedIn ? When you later send them a connection request (with a personalised note, of course), they’ll have a much better chance of accepting, because they’ll know who you are.Īnd if you don’t like their style, you can silently unfollow them (which doesn’t send them a notification) without causing any dramas. Why should I follow someone on LinkedIn ?įollowing someone first is a good way to learn more about them before you take the next step of connecting.įor example, if you follow a potential client first, that gives you a chance to like and comment on their content. To see whether my follower rate would slow down if I switched back to the classic Connect first mode, I did an experiment on this throughout November 2020. This video shows what happened 1 year after I switched to follow first mode:Īnd this graph shows what happened after 2 years of follow first mode: Click to expand The net effect of that is that there are more eyeballs on my content, and that’s great for raising awareness and getting more referrals. But it did increase my rate of new followers.
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I made this change in mid October 2018 and found that it didn’t reduce the number of connection requests I received (because this is still available via the More menu in my profile).
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How to turn on Follow first mode on LinkedIn. You can enable follow first mode on its own by doing the next steps. However, you don’t need to turn on creator mode if all you want to do is get people to follow you. If you’re a content creator who’s already created a reasonable-sized network of, say, 1000 connections, you might want to consider getting more eyeballs on your content by switching the default Connect button on your profile to a Follow button.Īt the end of March 2021, LinkedIn introduced the option to enable creator mode, which automatically switches on the Follow feature on your profile.
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That means prompting people to request to become first-level connections. The default behaviour for LinkedIn is to present visitors to your profile with a Connect button. Of course, there’s nothing to stop them doing the same thing to you, and no notifications are generated when you unfollow someone.
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That means you still get the benefits of being connected – so access to their network plus the ability to message them – but you don’t have to see their content if you don’t want to. Now, you can remain connected with someone even if you unfollow them via their profile page. That’s the bit that means you see each other’s content in your respective feeds. When you connect with someone – creating a first-level connection – you automatically follow each other. You can have unlimited followers on LinkedIn. Your second-level network can be much bigger and your third-level network can be potentially huge. You can think of this as concentric circles, with the first-level being the smallest circle in the middle. The people in those people’s direct network are third-level connections. The people who are in your first-level connection’s direct network but who you’re not connected with are second-level connections. That means the other person sees your posts and articles (which is good) and that you see theirs (which might not be so good). You also see each other’s content in your feed. You get to see who else is in each other’s network and you can send each other direct messages for free. If that invitation is accepted, you each become first-level connections.
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You see their profile or they see yours, and one of you sends an invitation to connect to the other. Your LinkedIn network is made up of the people you connect with. What are the benefits of connecting instead of following on LinkedIn?.How do I see how many people follow me on LinkedIn?.Why should I follow someone on LinkedIn?.How to turn on Follow first mode on LinkedIn.